Our unique marketing and sponsorship services are provided exclusively to drivers, teams, companies and racing series throughout the Northeast. At Ayers Racing Images & Motorsports Marketing we provide drivers, teams and corporations with strategic partnerships inside the motorsport industry. We work exclusively with professional motorsport teams, and individual drivers to develop sponsorship opportunities, manage relationships and sustain sponsor longevity.
Our long time motorsports background coupled with our business knowledge allows us to provide programs and solutions tailored specifically to meet your goals and objectives and grow your business. Ayers Racing Images & Motorsports Marketing offers the very best in creative design services from sponsorship proposals, marketing materials, brand design, car renderings, racing photos, hero cards, calendars, website design, content marketing, video production, merchandise, apparel, fan club novelties and so much more! Companies have proven time and time again how Motorsports racing has elevated their company and products beyond their greatest expectations. Let us help build your brand!



Ayers Racing Images & Motorsports Marketing is a leading producer of hero cards, driver cards and autograph cards for motorsports race teams throughout the country. We are the preferred hero card provider for the NASCAR Whelen Modified Tour. Our list of other drivers ordering our cards include Jac and Sheldon Haudenschild, Lucas Wolfe, Randy LaJoie, Mike McLaughlin, and many others. When approaching a sponsor your image is extremely important. Our autograph hero cards will help you promote your sponsors while promoting you and your race team at the same time. Sponsors are trying to gain more brand visibility and grow their business and they have selected you and your race team to help accomplish that. Our custom driver cards will help you retain your current sponsors and attract new ones.

An up-to-date hero card is a must!

Hero cards are one of the racing industries best kept secrets. Not only do they promote your sponsors, they also promote you and your team. Every sponsor out there is trying to convey a message to the public, and your car is literally the vehicle they are using to do it. Help spread their message off the track with a custom hero card and it will not only help you retain your current sponsors, but will help you attract new ones as well. If you’re serious about racing, having an up-to-date hero card is a must. Please contact us for further information.

To view our Hero Card gallery, please click here!


Our vibrant color photography racing calendars are a great way to showcase your race team, series, and sponsors. Our high-quality calendars help tell your story and promote your sponsor for an entire year. Each calendar features an 81/2” x 11” page for photo(s) and plenty of additional space available for your sponsor at the bottom of the calendar page every month!

Order your racing calendars today… Help your race team start the year off right!

Our calendars are 11″ X 17″ full color and are specifically designed for your race team, sponsors, and fans. They are a terrific and affordable year-end gift and a great way to gear up for the new year. They also are excellent fundraisers for your fan club or to sell on your website. Our calendars can also include your track or racing series schedule shown on each race date throughout the season. Calendars can be designed for most teams who race in the Sprint Cup, Xfinity Series, NASCA Whelen Modified Tour, K&N Pro Series East, World of Outlaw Sprint Car Series, and the World of Outlaw Late Model Series. For further information on designing a calendar for your race team, contact us today at

Calendar Printing / PrintingCenterUSA

We have used PrintingCenterUSA for our calendar printing needs for over
five years. Their quality, service and delivery are outstanding and all at a
very competitive price. I strongly recommend you contact
PrintingCenterUSA for all your quality printing needs.


Our schedule magnets are a great way to remind your race teams, drivers and fans of your racing schedule for the year. They are also a great addition to your fan club kit. These magnets can go on tool boxes, refrigerators or any other metallic surface. The magnets are 4” x 6” with room at the top for your race car or track logo, your schedule and your sponsor, track address or racing series info at the bottom.



Our vibrant color photographs and prints are among the finest racing photos available. They capture the action, thrills, spills, drivers and crew members who work on our race teams. Each year we cover races at Stafford Motor Speedway, Thompson Speedway Motorsports Park, Waterford-New London Speedbowl and New Hampshire Motor Speedway. In addition we cover most of the races on the NASCAR Whelen Modified Tour, the Modified Touring Series, Valenti Modified Racing Series, the DIRT Modified Series, World of Outlaw Sprints and USAC Wingless Sprints. You will also find us photographing many special events including Daytona Speedweeks, the USAC Sprints Eastern Tour, the USAC Sprints Indiana Speedweek and the Knoxville Nationals.


33 River Park Drive
Hampden, Massachusetts 01036


Open Hours

Mon: 8am - 8pm
Tue: 8am - 8pm
Wed: 8am - 8pm
Thur: 8am - 8pm
Fri: 8am - 8pm
Sat: 8am - 8pm
Sun: Closed

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